Geert Lovink on Mon, 7 Jan 2013 11:38:55 +0100 (CET)

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<nettime-ann> The Serendipity Machine by Sebastian Olma

Out now! The Serendipity Machine.
By Sebastian Olma, with a foreword by Joe Pine

Order or download for free at

The notion of serendipity is not new to business thinking. Everyone knows how important unexpected encounters and knowledge exchange are for innovation. What is new is actually building a business – a machine – that systematically facilitates serendipity. This book presents a disruptive business model that is able to achieve exactly that. It reveals the principles behind the business model, giving companies and organisations the opportunity to become serendipity machines themselves.

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